Blog

Ah, the elusive college student—every marketer’s dream. Difficult to engage with, even more difficult to identify with, but once you find an in to the college student’s world, you’re practically guaranteed consistent business

In the world of small business, it can be difficult to avoid controversial or offensive topics. You definitely don’t want to isolate consumers, but you may also have a specific customer in mind

Tomorrow is Valentine’s Day—a day of romance, togetherness and most importantly, love. Soon the air will be filled with the fresh scent of roses and delicious chocolate. But what does all that have

When it comes to growing a small business, we tend to think of a few main areas to share our mission: print advertisements, maybe a radio announcement, a strong website, etc. One thing

In today’s world, employees are looking for more when it comes to work. Not necessarily more money or more benefits (although those are important too), but more fulfillment. Employees want to know their work

We get it. You’re busy, your company is busy, everybody is busy. Whether you’re the owner, the entrepreneur or the employee, there is probably a billion things you could be doing at any

When it comes to marketing, most small businesses stick to the traditional sense of the word. But, there are some areas that few businesses branch into, but can come with high rewards. One

Ready, set, action! If your small business uses social media, you’ve probably heard about one of Facebook’s newest and most popular features: Facebook Live Video. Facebook Live allows individuals and pages with a Facebook account to livestream video,

‘Tis the season of giving, but for your small business, that might be easier said than done. After all, if you’re intent on growing your business, you need to save all the money

When it comes to marketing for your small business, it pays to be ahead of the curve. 2016 is coming to a close, and 2017 is just around the corner. The holiday season

It’s no secret that the holiday season is the greatest spending time of the year, and for many businesses—both large and small—it’s a time with the most financial growth. However, customers don’t often