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Email signatures. We’ve seen them around. But have we ever actually thought what they involve? What’s the point? Turns out, email signatures can be very beneficial for both individuals and businesses. An email

In the technological world of social media marketing, smartphones and internet marketing, there are those who believe the old ways of physical networking are long gone. Gone are the days of personal meetings, door-to-door

Once upon a time there was a wonderful small business that provided valuable services and innovative products to meet their clients’ needs. But, it had to learn all about the scary new world

Happy May Day! May Day is celebrated as the first day of May, commemorating the start of springtime and soon-to-be summer. May is a beautiful month full of fresh flowers, cool, sunny weather

You’ve heard of marketing a brand, a business or even an image, but what about marketing yourself? In today’s professional world, employers are on the lookout for employees who know themselves so they

Spring is officially here, and it brings with it budding flowers, singing birds and, of course, the annual spring cleaning. It’s the time of year for us to shake off the dust of

If your business has examined the world of meme marketing, then you’ve probably encountered the meme’s crazy cousin: the animated GIF. GIFs have dominated the world of online memes for some time, and

If you’ve been online at all within the past five years, you’ve probably seen one of the latest Internet crazes: the meme. A meme shows a humorous image with bolded, capitalized text and

Let’s be honest: some products are easier to sell than others. Not every company can be Apple, Nike or Starbucks. Flashy products like these go directly into the hands of consumers, and while

We all know about Facebook, Twitter and even Instagram, and hopefully your small business is on at least one of these social media outlets. However, there’s one platform that can sometimes be overlooked,

Recently, online marketing has made it easier than ever for your small business to reach out to consumers and draw them. Facebook offers one field with enormous marketing potential: 360° video and photo.

St. Patrick’s Day is this week, which means businesses and storefronts everywhere will be decked out in green decorations, shamrocks and pots of gold. Of course, the holiday does provide a significant opportunity