Happy May Day! May Day is celebrated as the first day of May, commemorating the start of springtime and soon-to-be summer. May is a beautiful month full of fresh flowers, cool, sunny weather and fun events. For small businesses and marketers, May is chock full of opportunities to share products and services with clients and …
Spring is officially here, and it brings with it budding flowers, singing birds and, of course, the annual spring cleaning. It’s the time of year for us to shake off the dust of winter and embrace the upcoming warmth of summer. But spring cleaning doesn’t just apply to your house—it can also apply to companies. …
St. Patrick’s Day is this week, which means businesses and storefronts everywhere will be decked out in green decorations, shamrocks and pots of gold. Of course, the holiday does provide a significant opportunity for marketing and advertising. How can your small business get in on the action of digital marketing during St. Patrick’s Day? Here …
Ah, the elusive college student—every marketer’s dream. Difficult to engage with, even more difficult to identify with, but once you find an in to the college student’s world, you’re practically guaranteed consistent business from an unwavering source. In just a few short weeks, every college student will be enjoying spring break, a week of relaxation, …
Class is Out: Marketing to College Students on Spring Break Read More »
Tomorrow is Valentine’s Day—a day of romance, togetherness and most importantly, love. Soon the air will be filled with the fresh scent of roses and delicious chocolate. But what does all that have to do with your business? In the humdrum life of the business world, it’s easy to get bogged down in things to …
Valentine’s Day: Fall in Love with Your Business Read More »
‘Tis the season of giving, but for your small business, that might be easier said than done. After all, if you’re intent on growing your business, you need to save all the money you can, right? Actually, in some cases, this may not be the best maneuver. Turns out, being philanthropic with your business can …
It’s no secret that the holiday season is the greatest spending time of the year, and for many businesses—both large and small—it’s a time with the most financial growth. However, customers don’t often just walk into a store out of chance. More often than not, they come pre-decided on what they need and what they …
